Case Study: How Quick Draw Cleaning Used 立博客户端app下载 to Drive Lead Generation and Boost SEO Performance

Published: Friday, November 8, 2024 | Tags: Carpet Cleaning Case Study, Case Study, Local Service Business Case Study

Quick Draw Cleaning, a family-owned business located in Gunnison, CO, was eager to enhance its online reach and attract more local clients. Despite being a longstanding and trusted name in the area, they faced challenges with online visibility due to an outdated website and increasing competition. 

This is where ServiceMonster Site, a joint product developed by sister companies 立博客户端app下载 and ServiceMonster, became a game-changer. In just a few short months, Quick Draw Cleaning’s digital presence saw a complete overhaul, leading to a rise in qualified leads and a competitive edge in the local market.

 

Table of Contents

 

Challenge 

Quick Draw Cleaning had a solid reputation in Gunnison, but their outdated website was holding them back and affecting their visibility in local searches.  

They were not showing up in Google searches within their area, making it difficult for potential customers to find them. The primary challenges they faced included: 

  • Lack of visibility in local Google searches, making it harder to reach potential clients. 
  • A need for more high-quality leads to help grow their revenue. 
  • Difficulty tracking their online performance and measuring the effectiveness of their marketing efforts. 

 

“People don't rely on their memory when they need a service anymore.They rely on the internet. ServiceMonster's partnership with 立博客户端app下载 has put us on the Google map. The fact that they work with ServiceMonster is a huge plus because we have used ServiceMonster for years and love it.” -Deirdre Jones, Owner, Quick Draw Cleaning

 

Get started on improving your search visibility with a free marketing assessment.  

  

Solution 

Quick Draw Cleaning partnered with ServiceMonster Site to revamp their digital marketing approach and bring their online presence to the next level. The tailored solution included: 

  • A Professionally Designed, Local SEO-Optimized Website: ServiceMonster Site equipped Quick Draw Cleaning with a semi-custom website that was not only visually appealing but also designed with local SEO best practices to capture more traffic in Gunnison, CO, and surrounding areas. 
  • Content Strategy and Creation: A comprehensive content strategy was implemented, focusing on strong keywords and SEO techniques to enhance search visibility. 
  • Seamless Integration with ServiceMonster: The new website was seamlessly integrated with ServiceMonster, allowing Quick Draw Cleaning to capture more leads directly inside ServiceMonster's Lead Center for better follow-up and an improved sales workflow. 
  • City-Specific Landing Pages: To further improve search visibility, city-specific landing pages were created to target Gunnison and the surrounding areas, ensuring that Quick Draw Cleaning appeared in more local searches. 

 

“We are now #2 on Google for our area for carpet cleaning, after only a few months with the new website!!! The most valuable aspect of this service is that after four or five months we have seen our SEO improve tremendously.” - Deirdre Jones, Owner, Quick Draw Cleaning 

 

  

Results 

Here's how Quick Draw Cleaning benefited from launching a ServiceMonster Site. 

  • 28 New Leads in Less Than 90 Days: After launching on June 3, 2024, Quick Draw Cleaning received 28 new leads in less than 90 days, showing a significant increase in lead generation. 
  • Increased Website Traffic: Compared to 2023, when they received 254 Google Business Profile website clicks, Quick Draw Cleaning hit 223 clicks in just three months. They are on track to surpass last year's traffic of 3,082, with traffic already at 1,655 in only 90 days. 
  • More Phone Calls: The number of calls generated from their Google Business Profile has also seen a dramatic improvement. Compared to 2023, which saw 314 GBP calls, Quick Draw Cleaning has already hit 188 calls in just 90 days. 

 

“I learned a lot from the 立博客户端app下载 team before, during and after the creation of our website. I have a much-improved understanding of SEO and how to get seen on the web.” - Deirdre Jones, Owner, Quick Draw Cleaning 

 

The success of this project clearly demonstrates how a well-designed, SEO-optimized website integrated with effective digital marketing strategies can make a significant difference for local businesses. Throughout the project, Quick Draw Cleaning experienced exceptional support and collaboration. "It has been amazing to work with your team. I would recommend you all to anyone!" said Deidre. 

 

Improve your search visibility with a free marketing assessment

Quick Draw Cleaning's experience with ServiceMonster Site proves that even established businesses can benefit from modernizing their online presence. Book a strategy session with our expert team today to learn more about how our instant Website Solution with Digital Marketing Services can enhance your online presence, attract more local customers, and streamline your lead generation process. 


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